How do YOU feel when you see secreenshots of marketers earning thirty grand a month when you’re wondering how to pay your mortgage or make sure your kids get a birthday present?
Well popular marketing lore would have you feel motivated to take massive action. My guess is what you really feel like is someone’s squeezing your guts in their fist?
In the past, I’ve wondered how the hell I’m going to pay the bills, and it’s not motivating, it’s just bloody scary. It’s crippling actually because it messes up your judgement and stops you thinking straight.
Being able to think effectively about how to make money online is something you only really get to do when you’ve already made plenty.
Cruel twist of fate or what?
So let’s get right back to basics. I’m going to show you how to make money online. This method is very good to me which is why I want to share it with you. So it’s not theory guys. It’s real and it’s working for me as I write this.
Very quickly before I start I want to say that the reason I’m sharing this is because I’m starting to get some very desperate emails from people. I suspect other marketers are too but I’m very uncomfortable with pretending everything is OK when in reality the global recession / banking crime situation is biting deep for a lot of people.
It’s not hitting everyone and quite honestly desperate times usually mean increased sales for people selling ‘how to make money online’ products, but I want to try to give you a bit of a leg up the ladder.
Why? Well there’s the ‘pain’ of not being able to afford a new car this year, and there’s the pain of watching your family struggle because you can’t quite crack it online, when just an extra few hundred a month would help.
This will work for everyone who gives it a serious go, but I’m writing this post for the guys who’ve emailed me.
It’s about finding a method that works and upscaling it. Sort of like spending a dollar to make back $10 then doing it some more.
I am actively ‘doing’ this method at the moment. It IS putting money into my bank account on a regular basis. It works.
I wrote something similar to this in last month’s Affordable Mentoring Newsletter and got some great feedback from subscribers who are making it work for them.
Get yourself a squeeze page and a free gift. Get yourself a good converting product as an upsell. It’s not as hard as it sounds because they don’t even have to be your product, although your squeeze page will convert better if it’s unique.
Here’s an example. Go to the Google keywords tool and do some research on low competition niches or something similar. Write up in the info in a report or ‘bulletin’ If you can get PLR to a good report you could use that. Even better if you can get rights to give away a piece of software that does it for you.
Software as a freebie converts very well. Once you’re using this method seriously you could have some made.
You need a good quality free gift to get people to opt in to your sq page. Make it something YOU would opt in for. Don’t assume customers opt in for crap if you wouldn’t yourself. That’s both arrogant and stupid.
It doesn’t have to be in keyword research. It could be a freebie about website design, blogging, plugins, SEO or any of the other ideas that make up the ‘make money online’ niche. It really does have to be in the MMO niche. I’ll explain why later.
Then find yourself a good product that converts well. It doesn’t have to be your product. Some of my best systems use 100% commission products from other people, and some use Clickbank products. They’ve done all the work for you – slaes pages, testing etc.
Now put them together.
You put your squeeze page at the front end, and then deliver the paid product once they’ve opted in. I sometimes put an exit splash on the sq page to ‘mop up’ some of the visitors that don’t opt in.
Then either put it in front of an existing traffic stream (I sometimes divert traffic away from my other pages for a while) or visit the Warrior Forum JV section and buy a mail solo mailing. This is why it works best in the make money online niche, because solo mailings are EASY to come by.
I buy a lot of paid mailings.
What you’re really doing here is testing conversions.
If your squeeze page converts at 50% and you get 200 visitors that means that 100 go through to your offer page. If THAT coverts at 10% and the sale price is $17 it means you make (10 people at $17) $170. If your upsell works on a commission other than 100% adjust your figures accordingly.
If you paid $100 for your solo mailing (An average price for 200 clicks is around $80) then you’re $70 up.
Scale up. Times it by 10.
If you spend $1000 on paid mailings you’ll be $700 up. That’s profit AFTER you’ve covered the price of your mailings. In your pocket.
Track your results for a while. Your conversion rates will obviously fluctuate depending on the quality of traffic but I’ve found they don’t waver as much as you’d think.
Slowly scale up, using your profits to buy more mailings. Within a few months you can be investing $10,000 in paid mailings and taking a clear profit of $7,000 a month. Build more systems and do it again, I can build a system in half a day.
I would HIGHLY recommend splitting this over several systems. I earn pretty well from IM but I still get ‘twitchy’ spending five figures on paid mailings if the upsell is a commission product!
Make sure you NEVER send the newly opted in customer directly to an affiliate link. Always run it through a redirect on your site first. That way if the product owner removes the product or starts playing silly buggers in some way you can just divert to another product.
The product by the way MUST be highly relatyed to your squeeze page bait.
The other thing is time. I’d recommend hiring a good virtual assistant to line up the mailings and book them for you. This might cost you $500 a month but it’s well worth it. All they need is to know the is details of your systems and have access to your Paypal account to pay.
You can give them certain powers and restrict others in Paypal. For example you can allow them to pay people but not withdraw money or change settings etc. It’s easy.
While’s your VA is sorting out the mailings you could be looking into SEO. If it’s at all possible you should try to get your site to Google page 1 for low competition keyword so that at least some of the traffic to your systems is free. This is not necessary but it certainly helps.
The ultimate goal (for me anyway) on every system I create is to SEO it to the point where I’m getting a lot of traffic organically and paying for much less. Pure profit. You get rich this way.
of course you can also look into other forms of paid advertising such as banner ads, media buys and the rest as your confidence grows.
This is basically how almost every successful marketer does it. Sure the size and type if system varies – the upsell might be personal coaching or a high ticket course.
But this IS internet marketing guys. Everything else is fluff.
Build a system that converts to a profit and builds your list. Upscale it.
As you become more experienced you’ll tweak and refine it and add other things in there.
But basically once you’ve got something that turns the tiniest of profits you can do one of two things:
1. The wrong way. Most newbies learn how to make $30 a month from their system then move into something else because they think it’s not doing well enough. This is crazy. This will lead to failure unless you’re very clever or very lucky.
2. The right way. Once the method works upscale it. This is what pretty much EVERY successful marketer does in one way or another.
Build your list and profit as you do it. That’s the secret of internet marketing. Everything else is just pretty and shiny.
I’d love to hear your comments, feedback and even your problems. If you’re stuck with anything post it here and I’ll try to help.
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